Absen wins Entertainment & Live Events technology of the year
February 2019 – Absen, the leading global LED brand, has won the award for Best Technology for Entertainment & Live Events with its Polaris range of rental products. The InAVation Awards, which took place on the first night of ISE on 5th February 2019 at the iconic Gashouder venue in Amsterdam, recognise the best technologies, projects and people from across the global audio-visual industry.
Absen’s Polaris LED series, which was first launched at ISE 2018, is packed with the latest innovations to meet the physical and visual demands of the live event and entertainment community. Absen Polaris offers ultra-high brightness and contrast levels, while ultra-wide viewing angles, superior colour and HDR (high dynamic range) support the perfect visual display performance. Mechanical advances including auto-lock, auto-eject and fast-switch curve locking systems simplify and speed up the installation and operating process, whilst technical advances such as HBB (High Brightness Black) common cathode technology delivers a superior experience for end users.
Specifically developed to meet the demands of narrow pixel pitch (NPP) LED in live event rental applications, Polaris has quickly become the product of choice for many of the most world’s prominent rental staging companies. The new series encompasses 10 models ranging from 2.5 to 6.9mm pixel pitch to fit all rental staging needs. The series is suitable for both indoor and outdoor use.
“We are delighted to have won the Best Entertainment/Live Events Technology Award” says Alex Couzins, European head of marketing at Absen. “Absen has invested a lot of time, effort and money to develop the Polaris range, which has been very well received by our rental customers and seen worldwide distribution with almost 10,000 sqm of Polaris LED produced to date. This award is a testament to the hard work that everyone has put in and we look forward to welcoming more partners in 2019.”
Liam Winter, head of LED at PSCo, Absen’s exclusive distributor in the UK, commented on the range: “Polaris’ superiority lies in its versatility and suitability for all types of live events. From conferences, where fine detail and close viewing is essential to deliver content in the best possible quality, to outdoor fine pixel pitch for high resolution viewing. Polaris’ price / performance balance is also a great asset, which has perfectly matched our clients’ needs so far.”
Absen has seen its international growth soar over the past 12 months, especially within the rental and staging industry, which has been largely driven by the success of the Polaris range with exports to over 20 countries in the last 12 months. The Polaris range has also been a contributing factor to Absen retaining its position as the world’s #1 export brand for LED displays, now for the 10th consecutive year.
Absen will be showcasing its full range of rental products at Prolight + Sound, the leading global entertainment technology show, on 2-5 April 2019 at Messe Frankfurt in Germany.
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